After Barbie, Here Are 14 Toys Mattel Might Make Into Movies

Image: Mattel

In the article, a Mattel executive uses this toy, basically a fake fishing rod, to illustrate how random some of the takes get. A writer pitched a story about an “intense sports drama about this cheating scandal in competitive fishing” as a way to take a random story and add it to the IP. The context is it’s not happening but it was obviously discussed.

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